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Ford Unveils 2013 F-150 Limited

Range-topping pickup gets luxe materials, lots of standard features and all sorts of high-tech goodies.

By Joshua Condon Jun 26, 2012 1:43PM
The 2013 Ford F-150 Limited. Photo by Ford.Fans of Ford's best-selling F-150 pickup now have a new halo vehicle to lust after: The Blue Oval has unveiled its range-topping F-150 Limited luxury trim for the 2013 model year. Yes, that means that the Harley-Davidson, Lariat, King Ranch and even Platinum-edition F-150s are now all vying for second-best.

By the way, Ford says luxury trim levels account for more than 30 percent of its pickup sales, so don't roll your eyes at the fact that the Limited edition of the entry-level F-150 will top the Platinum's starting price of $44,635 (specific pricing has yet to be announced).

Under the hood will be Ford's 3.5-liter EcoBoost V6 engine, putting out 365 horsepower while achieving 22 mpg highway. HID headlamps, PowerFold heated side mirrors, rain-sensing wipers and 22-inch polished aluminum wheels are standard. The interior gets full-grain leather offset by real aluminum and piano black finishes, heated/cooled front seats with memory function (the rear seats are heated as well) and ambient lighting with five accent colors. It's also a tech-heavy truck, offering standard Sync with MyFord Touch and Sirius Travel Link on a centrally mounted 8-inch LCD screen, plus power-sliding rear windows with privacy tint and defrost.

The 2013 Ford F-150 Limited. Photo by Ford.The F-150 comes in three special-edition exterior colors: Ruby Red Metallic Tinted Clearcoat, Tuxedo Black Metallic and White Platinum Metallic Tri-Coat. The truck, which will arrive at dealerships this fall, is offered only in SuperCrew 4-door cab configuration.

[Source: Ford.]

452Comments
Jun 27, 2012 8:27AM
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I would amd will buy a Ford before I purchase any Gov owned or bailout car company; screw GM....... Ford did the right thing, thus, they have my business.
Jun 27, 2012 8:24AM
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I have owned 6 ford trucks over 30 years and have loved them all. The last one I purchased (and still have) is a 2001 F350 crew cab dually 4x4 Lariat. The sticker price (which I also have) was $35,692.00. The exact same truck 11 years later (minus the 7.3 diesel) has a sticker price over $60,000. I earn a pretty good salary, however it has not come close to doubling the last 11 years. I think alot of people older than 35 will agree that these prices have skyrocketed way too high. Looks like Ford and all the other U.S. auto manufacturers lost my business as far as purchasing new items from them. The manufacturers (and banks) once offered up to 48 months for financing a vehicle, then 60 months, and now it is up to 84 months. People who buy a new vehicle based on monthly payment are getting screwed. The vehicle won't last as long as your payment runs and you will never be out of "transportation" debt. There is absolutely no reason to charge as much as they do. I'm not paying $8000 to provide for a workers pension. They can get a 401k like the rest of us or invest wisely like I have the last 30 years.

 

Just like when the price of diesel shot past the price of gas in 2005, you can now purchase a luxurious and loaded Audi A6, BMW 5 series or Mercedes E350 for less than a new U.S. truck.......REDICULOUS!

Jun 27, 2012 9:29AM
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I want my truck back and the price back down. I don't buy a truck so I can get in it and be fooled to think I'm in a Mercedes with all the luxury items.
Take all that crap out and give me my truck back. Nice seats with half those options on the inside and bring back a $30K truck that Americans can afford. Take off those 22" wheels and put regular 18"-20" wheels and mpg will go from 22mpg to 28mpg (highway.
What happened to the real reason people buy, own and use trucks?
If you want a Mercedes go buy a Mercedes but if you want a truck don't insist on all the options of a Mercedes so the price goes through the roof for everyone.
America bring back our trucks!

Jun 27, 2012 4:24AM
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Ain't it funny?  If you put 60 grand into a sedan, everybody thinks you're rich (and let's face it, there's good reason to think that).  But put that same 60 grand into a pickup, and everybody thinks you're just a regular guy (or gal).  Oh but you say, the difference is that trucks are for work like hauling and towing.  Well maybe, but a truck as fancy as this isn't likely to spend much time hauling trash and towing garden tractors.  More like hauling air and towing a 23 foot Donzi.
Jun 27, 2012 8:34AM
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Awesome truck from an awesome company!  Congrats Ford!  Would never consider buying anything but a Ford truck.  Personally, I don't need all the features but Ford is still the best.  I have a feeling all those electronic gismos will die long before the truck does.  I am a multi-million mile Ford fan.  Chevy, Dodge, and all the imports don't stand a chance.  Thank goodness Ford didn't need Nobamas help.
Jun 27, 2012 9:16AM
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Ford is the only maker who did not take a dime from the tax payers and look who's leading all the domestic makers now! I won't buy anything but a Ford product simply because of that!
Jun 27, 2012 1:46PM
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After GM took all the bailout money from us taxpayers they paid America back by moving 11 assembly plants and all the r & d to China and 2 plants in Iraq. This is all of GM and Chrysler. They have laid off over 100,000 Union auto workers here in the states. The CEO of GM also gets $300,000.00 tax free as a bonus from our Government each year. Ford stayed with America and now builds the best real truck on the market. I have been a loyal Gm buyer my whole life but I will never buy another one. My next truck will be a Ford and I hope America will be wise enough to support the people that support the USA..
Jun 27, 2012 9:28AM
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Nice truck but not willing to pay $45G's for any pickup.
Jul 1, 2012 3:17AM
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Ford is the only compnay to not take the dirty govt money, this is the only truck I would ever buy
Jun 27, 2012 8:47AM
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ok for all you eletric car people out there. just step back and think about it for one second. the average electric car goes about 50-100 miles to one charge. the average trust goes about 400 miles to one tank. if 5% of the population had an electric car, the electrical infrastructure in this country would fail. We already have roaming blackouts in some parts and that is without tryint to charge 10,000,000 cars. So until we can build more power plants to support these dreams, lay off the would of trucks that do the jobs that keep this country running.
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