Money Back May Be Back
GM might extend 60-day return program, vice chairman says
According to Automotive News, Lutz used some of his time during an interview with CNBC to say of the money-back deal: "It's possibly renewable. We'll see what kind of experience we have." He also said he expects "way under 1 percent" of consumers to actually drive their Cadillac, Chevrolet, GMC or Buick vehicles back onto the lot.
Granted, the program -- currently slated to close at the end of November -- hasn't actually bumped sales; at best, it's expanded the pool of consumers who would consider a GM model. But given that Toyota has surpassed GM as world's largest automaker and that GM recently spent a stint in the bankruptcy clink, I suppose every little bit helps -- even if it's just in the theoretical-purchases realm.
(Editor's note: Fun quote from the article: "Lutz said GM dealers are low on inventory of better-selling vehicles but have 'plenty of inventory' of full-sized sport-utility vehicles and pickup trucks." Heh. No surprise there -- as we know, Chrysler has the same problem.)
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