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‘Lifetime’ Is Such a Relative Term, Anyway

Chrysler ends lifetime warranties (via Consumer Reports)

By Joshua Condon Aug 27, 2009 9:34AM

Everyone loves a lifetime warranty, right? Wrong, according to Chrysler spokesman Rick Denneau, who says that market research indicates that customers want a fixed, time-limited warranty. We would really love to see that research.

 

Because of this new data (ostensibly), Chrysler is ending its lifetime powertrain warranty beginning with its 2010 models. Instead, a five-year, 100,000-mile warranty will be put in its place (at least Chrysler didn’t revert to the three-year, 36,000-mile deal that the lifetime warranty replaced in 2007).

 

One upside: Some vehicles that previously did not qualify for the lifetime warranty will be covered under the new plan, such as the SRT models and the Dodge Viper. Left out in the cold are Dodge Sprinter vans and Ram trucks with diesel engines.

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