Forget Frankfurt
Toyota to reveal 2010 4Runner
The problem with
Frankfurt, apparently, is that it’s not filled with enough Americans.
As Autoweek reports, Toyota will soon be unveiling its newest 4Runner model -- the fifth generation should boast more passenger space and interior amenities -- but unlike some new rides from BMW and MINI, its world debut will not be at the upcoming Frankfurt Auto Show.
Rather, its Sept. 24 reveal will be held somewhere a little closer to the homes of the 4Runner demographic: The Texas State Fair, in Dallas. And while the Lone Star State’s annual exhibition may not get the same attention as the Teutonic one across the pond, it’s a major show in its own right. The fair has been presenting new models since 1904, and has grown into a 300,000-square-foot spectacle taking up three separate buildings, displaying models from Cadillac, Ford, GM, Lexus, Nissan, and Subaru, to name a few.
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