Kia to Reveal B-Spec Rio Racer at SEMA
By AutoWeek
Kia Motors America said on Wednesday that it will debut its new B-Spec Rio 5-door race car at the 2011 SEMA show in Las Vegas on Nov. 1.
The Rio 5-door B-Spec was prepared by the company's racing partner Kinetic Motorsports, which will provide racers with the parts to build and compete with their own B-Spec racer.
"Outstanding value has always been a foundation of the Kia brand," said Michael Sprague, vice president of marketing and communications for Kia. "With the rapid development of the Kia Racing program and the launch of the 2012 Rio 5-door, we have a unique opportunity to introduce Kia to a new and passionate racing community by providing an affordable and great-looking race car that delivers best-in-class horsepower in the rapidly expanding B-segment."
The Rio 5-door B-spec was designed to race in Grand-Am, the Pirelli World Challenge, the Sports Car Club of America and the National Auto Sport Association, according to Kia.
Kia also will unveil five additional vehicles during its SEMA press conference.
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