2009 Lexus LS 460 (© Toyota Motor Sales, U.S.A.)Click to enlarge picture

2009 Lexus LS 460

The quality of vehicles built for American consumers has once again improved, according to the J.D. Power and Associates 2009 Initial Quality Study (IQS), which captures problems experienced by buyers within the first 90 days of ownership in two major categories: quality of design, and defects and malfunctions.

In fact, “new vehicle quality is at an all-time high,” says Dave Sargent, vice president of automotive research at J.D. Power. “Nearly 71 percent of the vehicles in the survey showed some level of improvement between 2008 and 2009.” Looking more closely at the numbers, overall vehicle quality among 2009 models improved 8 percent compared with 2008 models, dropping from an industry average of 118 problems per 100 (PP100) vehicles a year ago to 108 PP100 today. That’s the most significant year-to-year improvement since 2004. (Lower PP100 scores indicate a lower incidence of problems and, thus, a higher level of quality.)

View Pictures:  Top-Rated Cars of the 2009 J.D. Power and Associates IQS

This bodes particularly well for anyone looking for a new ride, Sargent told MSN Autos. “It’s a fantastic time to buy. If you can square away the financing, there are plenty of deals out there and a huge number of high-quality cars.”

But the real story is in vehicle rankings. Imports won top honors in more than 83 percent of the vehicle categories, showing that America’s Big Three still have a ways to go if they want to compete with the European and Asian car builders.

Domestic Versus Foreign
While the initial quality gap between domestic and import vehicles is narrower than it has ever been, this year's IQS shows that imports still have the edge, capturing top honors in 15 of the 18 vehicle segments.

The numbers of problems per 100 vehicles in the car and truck segments are almost identical; the difference is really in the crossover offerings, where foreign automakers best the Americans by nearly 17 PP100, or 128 to 111 PP100, respectively.

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“Foreign automakers are simply more experienced at building car-based utility vehicles,” explains Sargent. “American automakers chose to start with larger truck-based sport utilities, while Asia and Europe went with car platforms and thus are more familiar with them.”

Even so, Chrysler’s, Ford’s and GM’s domestic brands have improved in initial quality by an average of 10 percent compared with 2008, surpassing the 8 percent rate of improvement by the industry overall, which is a step in the right direction.

Toyota Leads the Way
Toyota brands, which include Lexus, Scion and Toyota, truly outdid themselves this year. Collectively, they captured top honors in 10 out of the 18 vehicle segments (five for Lexus, four for Toyota and one for Scion).

Lexus, which ranked third in 2008, leapfrogged to the top of the IQS overall nameplate rankings, averaging a score of only 84 PP100. It received awards for the IS, GS, GX, LS and LX models. The LX also got the award for best in survey for the fewest quality problems in the industry, with just 52 PP100.

Compare the Toyota Yaris with the Hyundai Accent and Honda Fit

Sargent says this isn’t anything new for Toyota’s luxury brand. “It has been No. 1 in initial quality 12 out of the 20 years this survey has been published. Toyota and Lexus are like Tiger [Woods] when he is in the top three going into the last round; they tend to win.”

Rounding out the top five behind Lexus are Porsche, Cadillac (which moves from 10th position in 2008 to third in 2009), Hyundai (improves from 13th in 2008 to fourth in 2009) and Honda.

Suzuki posts the largest improvement in ranking, moving from 32nd place in 2008 to ninth in 2009.

Quality Better Right Out of the Gate
The study also finds that initial quality for newly launched and redesigned models in 2009 has improved compared with previous years. Typically, most all-new models get below-average levels of initial quality; not all of the kinks are worked out before the vehicles roll off the assembly line. However, several all-new models in 2009, including the Hyundai Genesis, Kia Borrego, Toyota Venza and Volkswagen CC, perform considerably better than their respective segment averages. Many redesigned models in 2009 also show notable improvement from the previous generation, particularly the Acura TL, Ford F-150, Honda Pilot and Nissan Z.

“Now that more manufacturers are getting their launch quality right straight out of the gate, consumers can expect the quality of new vehicles to continue to rise,” Sargent says.

Here are the official rankings . . .

TOP THREE MODELS PER CAR SEGMENT

Subcompact Car
Highest Ranked: Toyota Yaris
Hyundai Accent
Honda Fit

Compact Car
Highest Ranked: Hyundai Elantra sedan
Toyota Prius
Honda Civic

Compact Sporty Car
Highest Ranked: Scion tC
Volkswagen GTI

Compact Premium Sporty Car
Highest Ranked: Nissan Z
Mercedes-Benz SLK

Entry Premium Vehicle
Highest Ranked: Lexus IS
Cadillac CTS (tie)
Infiniti G Sedan (tie)

Compare the Lexus IS with the Cadillac CTS and Infiniti G sedan

Midsize Premium Car
Highest Ranked: Lexus GS
Acura RL
Lexus ES

Midsize Sporty Car
Highest Ranked: Ford Mustang

Large Premium Car
Highest Ranked: Lexus LS
Mercedes-Benz S-Class

Midsize Car
Highest Ranked: Nissan Altima
Pontiac G6
Chevrolet Malibu

Large Car
Highest Ranked: Mercury Sable
Toyota Avalon
Chevrolet Impala

Compact MAV
Highest Ranked: Chrysler PT Cruiser Wagon (tie)
Honda CR-V (tie)
Mitsubishi Outlander

Midsize MAV
Highest Ranked: Chevrolet TrailBlazer (tie)
Ford Edge (tie)
Toyota 4Runner (tie)

Compare the Chevy TrailBlazer with the Ford Edge and Toyota 4Runner

Large MAV
Highest Ranked: GMC Yukon
Chevrolet Tahoe

Midsize Premium MAV
Highest Ranked: Lexus GX
Lexus RX
Cadillac SRX

Large Premium MAV
Highest Ranked: Lexus LX
Cadillac Escalade
Mercedes-Benz GL-Class

Large Pickup
Highest Ranked: Ford F-150 (tie)
Toyota Tundra (tie)
Chevrolet Avalanche

Midsize Pickup
Highest Ranked: Honda Ridgeline
Nissan Frontier
Ford Ranger

Minivan
Highest Ranked: Toyota Sienna
Honda Odyssey

Source: J.D. Power and Associates 2009 IQS

2009 NAMEPLATE IQS RANKING 

AutomakerProblems per 100 Vehicles
Industry Average108
Lexus84
Porsche90
Cadillac91
Hyundai95
Honda99
Mercedes-Benz101
Toyota101
Ford102
Chevrolet103
Suzuki103
Infiniti106
Mercury106
Nissan110
Acura111
BMW112
Kia112
Volkswagen112
GMC116
Buick117
Audi118
Pontiac118
Scion118
Volvo118
Saturn120
Mazda123
Lincoln129
Subaru130
Dodge134
Jaguar134
Mitsubishi135
Chrysler136
Hummer136
Jeep137
Saab138
smart138
Land Rover150
MINI165

Source: J.D. Power and Associates 2009 IQS

For nearly two decades, New York-based writer and editor Chuck Tannert has covered everything from automobiles to gadgets to travel. Before joining the MSN Autos team, Tannert served as senior automotive editor at Cargo and Popular Mechanics, and his work has appeared in many outlets, including Men’s Fitness, Men's Journal, Penthouse, Popular Science and Wired.

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